In this episode of The Best Boss Ever, I caught up with my former colleague, Alex Merchan. Now the CMO of the LA 2028 Olympic and Paralympic Games, Alex has held similar roles at Hard Rock, Live Nation, and, most recently, ASM Global, where we worked closely together. A bilingual executive, Alex emigrated from Bogota, Columbia, with his family, attended the University of Miami, and launched a stellar marketing career. And he's not finished yet. Listen Up!